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Franklin & Seidelmann Launches New Company Named Radisphere National
Radiology Group to Deliver Professional Radiology Services
Key Qualifications Needed to Reach Critical Scale
CLEVELAND, OH—April 7, 2010—Franklin & Seidelmann (F&S),
a leading, full-service radiology provider, has announced the creation
of a new company called Radisphere National Radiology Group that
fulfills the original co-founders' vision of a practice that spans the
country with highest quality radiology services. When Drs. Peter
Franklin and Frank Seidelmann merged their practices in 2001, their
analysis of the deficits in radiology included the lack of
specialization in local practices; those available subspecialists having
limited access to sufficient volumes of studies within their specialty
to maintain their expertise; and the absence of clear and concise
reports that reflect specialized imaging knowledge. They realized then
that the common solution to these intractable problems was to recruit
specialists from across the country and to provide remote services in
order to more effectively serve imaging facilities.
Almost ten years later these problems are still a common lament at
community hospital executive administration meetings. Through the
experience gleaned from serving over 250 clients across the United
States, F&S has grown to the point of having the largest network of
specialized Radiologists. However this experience has also revealed that
two other critical dimensions are necessary to project these specialized
services over a broad geography.
"It became clear to us that a distinctive model was needed to
transcend both the operational size and geographical reach needed to
positively impact the quality and service levels for community
hospitals," said Frank Seidelmann, D.O., co-founder and chairman of the
board. "By launching RadisphereSM services, we recognize that
more qualifications are needed in addition to building the largest group
of subspecialty radiologists, no matter how accomplished and qualified
they may be."
Radisphere not only delivers exceptional clinical expertise but it
also adds two additional dimensions; a significant software and workflow
technology infrastructure and a large team of non-physician professional
services members that assist the network of Radisphere physicians in
delivering superior care support .
Radisphere brings together both custom-engineered technology and
comprehensive support talent to extend radiology professional services
to any corner of the country. "Our ability to come into a community and
introduce superior quality radiology services to the local medical staff
is seen as a significant improvement in the day to day operations of our
client hospitals," remarked Peter Franklin, MD, co-founder and chairman
of radiology of Radisphere. "Because imaging services are at the
starting point of the healthcare continuum, better quality and timely
reports translate to higher quality healthcare," he added.
The National Radiology Group™ practice approach is simple in concept
but difficult in the integration and deployment of technology,
Radiologists, and support staff. For hospitals experiencing
unsatisfactory results with their radiology services, Radisphere
analyzes multiple aspects of their studies and workflow to develop a
customized solution combining local general Radiologists supplemented by
an extensive and highly regarded network of specialized Radiologists who
are available 24 x 7. Radisphere's expertise lies in creating solutions
where typically well over half of all studies are read remotely. The
more studies that are read off-site, the more highly specialized is the
interpreting Radiologist and the higher the quality of report.
The benefits of quality, though, are also coupled with significant
benefits to the hospital's bottom line. "Once a study is acquired and
archived at a client hospital, Radisphere takes full responsibility for
the infrastructure and practices for the remaining downstream steps that
are critical to timeliness of results, diagnostic accuracy of the
interpretations and subsequent consultations with medical staff to
ensure the best patient care," explained Scott Seidelmann, president &
CEO of Radisphere. "By integrating these staffing, infrastructure, and
support responsibilities, Radisphere has been able to develop and deploy
a complete integrated set of tools and, in essence, an alternative
delivery model of care that results in better clinical guidance, higher
medical staff satisfaction and lower costs. The marriage of Radiologist
specialization, workflow infrastructure and professional management
staff are the dimensions of Radisphere that allow us to project our
services across the nation."
About Radisphere
Radisphere National Radiology Group leads the industry in exceptional
radiology professional services to community hospitals. Radisphere is a
comprehensive on-site and off-site provider that, due to our specialized
Radiologists, enables clients to improve referring physician
satisfaction, increase referrals and revenue while minimizing radiology
staffing and departmental costs. Along with our locally placed general
Radiologists, the Radisphere team of more than 100 specialized
Radiologists, who combined are licensed in 50 states, includes: board
certified musculoskeletal, neuroradiology, body, cardiac, emergency,
pediatric, women's imaging and nuclear medicine, all with advanced
modality training. Radisphere utilizes a sophisticated custom-engineered
technology platform called radii™ to distribute images, reports, and
critical data throughout our network and securely to the hospital
enterprise. Founded by pioneer subspecialty Radiologists, Radisphere is
located in Cleveland, OH with 250 clients and more than 130
non-physician professional services team members. Visit
http://www.radisphere.net or call 866 - 437 - 7237.
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